When the cockpit wakes up at night

Late at night, you find yourself once again in front of your simulator, the room lit only by the soft glow of the screens. Your hand rises almost instinctively and reaches overhead, fingertips brushing across a row of familiar switches. You no longer need to consciously remember their names—fuel pumps, hydraulics, electrical power—your muscles already know the sequence. Each crisp click echoes like it has travelled through time from some distant hangar, bringing half a century of Boeing 737 history right back to your desk. At that moment, you’re no longer simply “running a sim.” You’re sitting beside every 737 that has ever climbed into the sky, in quiet conversation with aviation itself.

The long love story called Boeing

Boeing’s story has always carried a mix of romance and stubborn determination. From its early wood framed aircraft to the jet age after world wars and into today’s interconnected skies, it has tied engineering tightly to human aspiration. The 737 feels like its most persistent child—first flown in 1967 and still evolving today, from the Classics through the NG to the MAX. Each generation has kept that unmistakable personality: practical, reliable, almost modest, yet everywhere. Fans often joke, half playfully and half seriously, “If it’s not Boeing, I’m not going.” And anyone who has ever sat in a 737 cockpit knows the truth beneath that humor: the soul of the flight doesn’t begin when you advance the throttles; it begins when the overhead slowly wakes up, when the lights come alive and the APU answers you with that low, reassuring hum.

How B107 was born from midnight conversations

Because of that feeling, when we began designing the Rowsfire B107 overhead panel, we already knew what we were chasing. B107 was never meant to be just another peripheral; it was carved out of countless conversations with flight sim enthusiasts around the world. The proportions of the white knobs, the feel of the guarded power switches, the precise resistance of each lever—these weren’t marketing checklist items. They came from the sort of obsessions only real Boeing lovers have. We’ve always said it directly: product direction shouldn’t be set in boardrooms. It should be shaped by the people who actually sit in front of their simulators at midnight and look up toward the overhead.

📅The moment the preorder era begins

And now we can finally say this with certainty: Rowsfire B107 Standard Edition is coming✈️, with preorders opening in mid January 2026. Built on a robust aviation grade aluminum structure, it delivers tactile feedback that mirrors the real 737 cockpit, covering core systems like fuel, hydraulics, electrics, and air conditioning. It integrates seamlessly with major simulators and leading 737 addons—PMDG, Zibo, LevelUp, iFly 737 MAX—helping you cross that invisible line from “clicking on a screen” to truly “operating an aircraft.” When preorders open, exclusive early bird benefits will be offered to the first supporters—not as a gimmick, but as a genuine thank you to those who have invested time, patience, and emotion in the sky.

Where the story of realism goes next

And the story doesn’t end here. For those who always ask whether realism can go even further, we are already preparing the B107 Professional Edition, entering its next stage also in mid January 2026. One day, when you once again sit in front of your simulator and the overhead lights spill quietly across the room, you may suddenly realize that this isn’t only about hardware evolution—it’s proof of how far you and Boeing have travelled together. True Boeing enthusiasts already know this: the spirit of every flight begins the moment that overhead is ready. Now, the key to that sky is moving, steadily and surely, into your hands.